Connecting the live music industry
U.S.-based independent promoter has announced the appointment of Jackie Naparlo as Senior Vice President of Entertainment Strategy and Development.
In her new role, Naparlo will oversee company-wide initiatives focused on growth, revenue generation, and operational efficiencies as the company expands its presence across comedy, music, and festivals.
Based in Nashville, Outback Presents is the largest independent comedy promoter in the United States and also produces national music tours, special events, and festivals. Outback has become a key independent player in the North American live entertainment market.
Naparlo brings more than 20 years of experience in live entertainment, having held positions at Live Nation, William Morris Endeavor, and Red Light Management. Most recently, she spent over a decade with Legends | ASM Global (now Legends Global) as Regional Director of Booking, managing programming and budgets for venues in the Southeast. Her work in Richmond, Virginia, was credited with increasing the Carpenter Theatre’s show count by 76% and tripling comedy programming at the Altria Theater within two years.
In addition to her venue leadership, Naparlo founded Nightowl Promotions, which operates a merchandise and independent promotions division with partnerships including Live Nation, Walmart, Hilton, and A&E Networks. She has also routed and promoted U.S. and Mexico dates for Louis C.K. since 2019.
A graduate of James Madison University with a degree in Marketing and a minor in Music Industry, Naparlo has been recognized on Billboard’s Women in Music list.
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