UK Agent Jamie Wade launches new independent live agency
Former X-Ray Touring agent Jamie Wade has announced the launch of LOLA.ARTISTS, a new independent live music agency based in London.
Positioned as a modern, artist-focused company, LOLA.ARTISTS aims to introduce a new agency model built on trust, creativity, and long-term partnerships. The agency will represent artists across live touring, bespoke events, and unique shows, with an emphasis on collaboration and sustainable career development.
Wade brings more than two decades of experience in the live music industry and has retained his personal roster from X-Ray Touring, where he spent 14 years. He said:
“I wanted to build an agency where service and creativity come first, one that works closely with artists and managers to help them grow meaningful, sustainable careers. LOLA.ARTISTS will be focused and collaborative, and I’m excited to take this next step with an incredible roster of artists.”
The agency launches with a roster including Kate Nash, We Are Scientists, Connie Constance, Tennis, The Futureheads, Badly Drawn Boy, and Binki.
Based in London, LOLA.ARTISTS will operate across the UK, Europe, and international markets.