Record of the Day
by Allan McGowan

Although we at Vip-Booking and Vip News devote ourselves mainly to the thrills and spills of the live music industry we are of course always aware that this sector of the music industry does not, and cannot operate in isolation from the other areas of the business. The synergy between the record business and live performance is obvious and necessary, and professionals in both sectors must be aware of what is going on in parallel when planning their business. Certainly with the News we try to keep our readers informed as widely as possible. The UK record industry has a similar service called Record of the Day and we have for some time discussed cooperation with our colleagues there, with the aim of sharing information and access for the hopeful benefit of the growing number of users of both services.

Record of the Day is an independent company providing news, comment and analysis for music and media professionals, and as we say, focused mainly on the recorded music industry. Each weekday a comprehensive digest of breaking stories is made available by 10amGMT, enabling subscribers to get an instant ‘heads up’ on the important issues of the day. The daily email gives a detailed summary of the day’s news from the UK press, as well as the most important international music business stories. With direct links provided to the biggest stories from the media, subscribers are able to go ‘straight to source’ and assess exactly what key journalists, executives and analysts are saying.

Also ‘Record of the Day’ means just that, each day the editors select and provide an invaluable platform for, the most worthwhile forthcoming releases and unsigned tracks spot. Each track is delivered direct with the email to thousands of international subscribers, including key A&R from both record companies and publishers, and top decision makers from the world of radio and music TV.

Each Thursday, Record of the Day’s weekly Acrobat PDF magazine provides a more detailed digest of the issues affecting the music business that week. Featuring summaries of the week’s main stories, plus on- and off-the-record comment and analysis from key figures in the business, the magazine also features airplay and exposure information for forthcoming releases, plus international news and editorial comment.

Vip-News and Record of the Day have much in common: We both embrace the application of the online medium, using all its advantages, in order to provide tomorrow’s new service today. Nowhere else can music business professionals access such quickly updated and truly relevant news coverage. We also have the same attitude to our subscribers considering them an invaluable part of an extended team. We both value their feedback and also provide them with a public forum for stimulating debate on today’s fast-changing business.

VIP-Booking is therefore delighted to be able to offer VIP News readers a discount of approx 20% off Record of the Day's regular annual subscription rates - just Eu140 gets you all you need. Sign up for a FREE TRIAL by simply sending an email to ‘RECORD OF THE DAY’ with the words FREE TRIAL in the subject line" paul@recordoftheday.com

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