Speed Dating for the Music Business
by Allan McGowan

Sam Shentob of London based Musictank tells us that they have come up with a novel way of facilitating unsigned artists, bands and songwriters in guitar genres to meet with and pitch to label, publisher and management representatives on a 1-to-1 basis..for free. They are holding their first 'speed dating, event, at City Showcase, a festival of live PA's, gigs and shows taking place 22nd - 26th September in and around London.

Sam emphasises that this is dating of the non-romantic variety, and has a very serious business aim. Labels, management companies and publishers in guitar genres interested in hearing pitches from pre-cleared artists, bands and songwriters in guitar genres, have been invited to take part. Each pitch will last 5 minutes, and will be a private 1-to-1, pre-booked, and scheduled for the afternoon of Friday 26 September. Each participant will have at their disposal a CD player, turntable, VHS & TV complete with headphones to present their music, artist or band. On this occasion the event will concentrate on Guitar Genres, applicants had to submit packages containing a CD of no more than 3 tracks and information on their current activities and plans, along with an indication of who they would like to pitch to, label, management, publisher or combination.
Successful candidates who will not be guaranteed more than one will be informed by Monday 22nd September. Musictank state that selection will be according to the tastes of the companies participating, so those not chosen should not give up hope!

Musictank have arranged for successful applicants worried about their pitching and presentation skills to be eligible to register for a place at the Business Links workshop, "Selling Yourself and Your Ideas", on Wed. 24 Sept. for assistance in refining pitching and presentation skills. These places will be on a first come, first served basis.

An interesting idea that could catch on in other territories. We will report on how it all went, it will be interesting to see how many signings result from the event.

More information : Jonathan Robinson on 020 8357 7349 or email jonathan@name-uk.net. : MusicTank, ATTN City Showcase, University of Westminster Watford Road, Harrow, Middlesex, HA1 3TP.

City Showcase comprises a variety of workshops, gigs and events. Go to http://www.dotmusic.com for further information.
:. www.vip-booking.com .: