January 2012 

The Next Generation…

With the sad but somewhat expected news that POPKOMM 2012 is cancelled emerging recently all eyes will now be turned to MIDEM as the doors open in Cannes this weekend as they turn to the next generation of Music Industry Professionals - Students and Musicians as dedicated target groups together with once again the Live Sector, with more artists playing in the clubs than in previous years.

One thing for certain is that there should be a lot of new ideas circulating around the convention center as the old try to teach the new and hopefully the old listen and learn from the new.

Through our own personal experiences over the years, MIDEM has always been an event where people go to really do business, whether it’s the cost of participating that makes people more focused on getting a return from their investment or just a coincidence, the fact remains that business gets done.

Time will tell whether this year’s event leaves attendees with the same feeling or whether, as with POPKOMM, the concept of a wider music convention that tries to cover and bring together all parts of the Music Industry will struggle to survive.

VIP-Booking will once again attend MIDEM as we aim to meet new people and businesses with a need to connect or be a part of the Live Music Industry.

We hope you enjoy this newsletter.

Enjoy the Newsletter!

THE VIP TEAM



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